Meet the Grey Wolf team

Dr. Ian Sandler

Founder & CEO

Dr. Ian Sandler, founder of Grey Wolf, is a practicing veterinarian in downtown Toronto. His clients (like yours?) often consult Dr. Google before their appointment. Being a practicing vet keeps Ian connected with the underserved needs of vet clinics across Canada.

Angela Cechetto


With over 10 years in the pharmaceutical industry, Angela brings a wealth of experience to the team. When’s she’s not leading the Grey Wolf pack, you will find her traveling the world or sitting in a café enjoying good food and a great book.

Kevin Palmer

Vice President, Finance

Kevin, an innovative and accomplished senior financial executive, has over 25 years of Canadian, US and international experience and has spent the past 20 years working in pharma, biotech and medical device organizations. Kevin volunteers with the CPA Canada’s Financial Literacy program and is on the Board at two not-for-profit organizations.

Murray Roach

Vice President, Sales & Marketing

While Murray has spent the last twenty-five plus years in the pharmaceutical world he considers joining Grey Wolf a return to his roots. He was born and raised on a farm in Saskatchewan and still returns to the family farm every summer. He describes himself as being just as comfortable in jeans and cowboy boots as he is in a business suit.

Katrina Matuch

Director of Marketing, Established Brands

With a background in advertising, Katrina has experience managing brands across a number of categories in healthcare. In her spare time, you’ll find her walking her Great Dane (or her Great Dane walking her).

Graciela Fonseca

Director of Marketing, New Products

Gracie is a marketer at heart, with a long career in large multinational pharma and animal health companies. She is curious, always on a learning spree, and passionate regarding technology. Gracie loves to travel because she enjoys history. She is fascinated by people and their cultures. She is also very health and exercise conscious.

Tom Branton


Serving clients and colleagues, Tom is constantly thinking outside the box and sometimes, landing inside the fairway.